Photobank for the enterprises of UCC UralChem
United Chemical Company URALCHEM (JSC UCC URALCHEM) is one of the largest chemical enterprises in the Russian Federation and the CIS that makes mineral fertilizers.
In Russia, the company produces bulk ammonium nitrate, and in the production of ammonia and nitrogen fertilizers, it steadily ranks in the top three. The capabilities of URALCHEM allow for the production of more than 3 million tons of ammonia, 3 million tons of ammonium nitrate, 1.2 million tons of urea, and 1 million tons of phosphate and complex fertilizers a year. In addition to Russia and the CIS, the company owns assets in Brazil and Latvia. URALCHEM’s activities are carried out in accordance with the principles of sustainable development: programs of social support, environmental and industrial safety are implemented. The innovative digital-agro technology is developed, which allows digitalizing agriculture.
The studio has many times successfully cooperated with companies in the chemical industry. For example, we made a photo bank for the enterprises of PhosAgro chemical holding, and prepared photo materials for EuroChem. We are well aware of the specifics of enterprises producing fertilizers. We know how to photograph chemical companies, and we are happy to take on projects to create their image.
In August 2020, we were invited to photograph the main enterprises of the URALCHEM United Chemical Company. The company in Russia includes branch Azot in Berezniki, branch KCKK in Kirovo-Chepetsk, branch PMU in Perm, and Voskresensk Mineral Fertilizers JSC in Voskresensk, Moscow Region. We took photographs of these four enterprises and included them in the photo bank for corporate use.
UCC Uralchem was photographed in August to September 2020 during eight full workdays. Photographers of the Studio worked in four towns where the company operates. We were faced with the task of highlighting the specifics of the work of the chemical enterprises of the group in as much detail as possible.
We created a series of photo portraits that showed the high professional qualities of our employees. We also prepared and included in the photo bank posed photos that corresponded to the corporate values of the company. We performed macrophotography of the product — bulk mineral fertilizers. We photographed to make every crystal of the fertilizer is visible in some photographs, while other photographs allowed to see the huge amounts of production. We made spectacular photos with 800 kg big bags filled with carbamide floating in the air.
Using aerial photography, the large-scale exteriors of the enterprises were shown. A Studio specialist controlled a specially equipped professional copter. As a result, we obtained industrial photographs with a general view of the chemical plants: one can see all the workshops and the elements of infrastructure.
We photographed elements of the enterprise’s logistics. URALCHEM’s photo bank has been replenished with professional photographs of warehouses and production workshops, tanks, and hangars for fertilizer storage.
The materials prepared by the Studio for the photo bank of UCC Uralchem will be used in the company’s annual reports, on the pages of the corporate website, in printed and electronic booklets and used at specialized exhibitions.