Development of an augmented reality application for the PRO//MOTION Forum

AUGMENTED REALITY FOR AN EXHIBITION

PRO//MOTION is an international transport and logistics forum dedicated to the development of the country’s railway industry.

AUGMENTED REALITY FOR AN EXHIBITION
ОАО «РЖД»

2019 marked the 45th anniversary of the BAM (Baikal-Amur Mainline), one of the largest railway lines not only in Russia, but in the world. It took 12 years to build this complex route. The railway connected the Trans-Siberian Railway and important industrial areas in Eastern Siberia with seaports on the Pacific coast of the country. In October 2019, in honor of the BAM anniversary, photo exhibition PRO//BAM was held in Sochi. The event took place as part of the PRO//MOTION forum organized by the Gudok publishing house in partnership with Russian Railways.

In 2018, our studio participated in creating a Russian Railways calendar in the honor of the 45th anniversary of BAM. The calendar was created together with studio CNIP. Our responsibilities included developing an augmented reality application and editing video clips. The resulting calendar was popular with the partners of the company; it was awarded a II degree diploma in the Best Design nomination at the Corporate calendar 2019 competition.

In the autumn of 2019, we launched another branded augmented reality application. This time it was needed for a photo exhibition dedicated to the BAM as part of the PRO//MOTION forum. The photographs presented at the exhibition were complemented by videos about building and current operation of the Baikal-Amur Mainline.

For this purpose, Line Artworks team developed a special application named PRO//BAM, filled it with appropriate virtual elements and passed moderation in Google Play and App Store. The project took one month to complete. The exposition was placed on the platform of the PRO//MOTION forum. To see the application in action, install it from Google Play or App Store. Launch the app on your smartphone and point the camera at one of the images on this page. Enjoy!

In June 2019, our studio organized the Industry of Russia photo exhibition at the St. Petersburg International Economic Forum (SPIEF), where augmented reality technology was also used. You can see this work on our website here.

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