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Advertising photography of industrial workwear of Vostok-Service
Vostok-Service is the largest Russian manufacturer of industrial workwear and personal protective equipment.
Vostok-Service is an international group of companies with production facilities in Russia and Italy, and assets and representative offices in Europe and South Africa. The company has 170 branches and 280 branded stores throughout Russia. Vostok-Service ranks third in the Russian industrial workwear market. It makes protective equipment for workers in the oil-and-gas, chemical, coal-mining, and metallurgical industries.
In September 2018, by the order of Vostok-Service Group of Companies, the Line Artworks team did promotional photography of professional workwear and electric arc protection equipment.
Such workwear is intended for electricians handling high voltage wires. Therefore, we decided to do promotional photography in actual conditions that this protective workwear was used in.
Advertising photo sessions were held for two days with real electricians for participants. On the first day of photography, we went to the training range of PAO Rosseti. After that, photography continued at an electrical substation in operation.
On the second day, advertisement photo sessions were held at the facilities of the Russian Railways Company with the participation of employees that repair and monitor the operation of the electrical wires along the railway tracks. The resulting photos will be used by the Vostok-Service Group of Companies for advertisement campaigns, printed materials, Internet pages, and own sales points.
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